Tag Archives: copywriter

Your New Year’s Resolutions for Business Are…

1 Jan

Happy New Year!

I hope you had a safe, happy, and blessed Christmas holiday – and super fun-filled New Year with lots of champagne and Auld Lang Syne. 🙂

Now that we’re into 2012, it’s time for your New Year’s Resolutions… and I’m not talking about shedding those holiday pounds (although that is definitely on my list!).

I’m talking about your New Year’s Business Resolutions, your plans to make 2012 the best year yet.

Here are a few suggestions to get you started:

  • Maintain your blog. A blog doesn’t do what it’s supposed to if you don’t post regularly. Make sure your blog is getting updated at least once a week.
  • Update your social media. Yup, same goes for Facebook, Twitter, LinkedIn, and all that fun stuff. If someone goes to check out your tweets and sees you haven’t posted an update since, oh, Valentine’s Day, you’re going to have problems. Learn how to make it easy with Hootsuite.
  • Get those monthly newsletters rolling. Online newsletters are an affordable way to develop relationships with your clients and spread the word about your business. Get out of the dark ages and get yourself a monthly newsletter!
  • Revamp your website. How is your website copy? Does it say exactly what you want it to? Is it getting enough visitors? Is it converting those visitors into clients? If not, you may want to invest in a 21st century website.

WickedCopy can help you with all of your New Year’s Business Resolutions. Contact us ASAP to get started – then let us take care of your resolutions for you (at least the ones that don’t involve you going to the gym).

How to Take a Holiday From Your Blog

19 Dec

What's in this present? A bottle of wine, perhaps? NOPE! It's your blog!

Well, at Christmas we have dreams of taking a little time off and chilling out with our friends and family.

…but if you have a blog, you know that it waits for nothing – including the holidays.

You have to keep up your blog on a regular basis or else you will LOSE your Google rankings.

Luckily, most blogging platforms, like WordPress and Google’s Blogger, allow you to schedule your posts ahead of time. So you can sit down at your computer, pound out as many blog posts as you need to get you through your holiday period, and then schedule each one to go live at the date and time you choose.

Your posts don’t have to be thousands of words long, so it doesn’t have to take forever to make each post. Just commit yourself to a few hours in front of the computer and make it happen. Remember that if you don’t, your website’s visibility will suffer – so keep that blog going!

If your blog just seems like way too much altogether, then NOW is the perfect time to give yourself the gift of WickedCopy’s 100% piece-of-cake set-it-and-forget-it blog management.

For a low monthly fee, I can:

  • Write and schedule all of your posts at whichever interval you choose (I recommend at least once a week)
  • Dream up all of the topics myself, relevant to your niche and keyword-rich.
  • Add images to your posts
  • Manage your comments
  • Help with SEO and site visibility so you can GROW YOUR READERSHIP
  • Integrate social media platforms like Facebook and Twitter into your blog

Ho ho ho! Imagine if you never had to think about your blog again. Wouldn’t that be the best gift ever??? You’re welcome. 😉

This Month’s Featured Project: Surry Hill Trends

5 Dec

I’ve been writing the monthly newsletters for Surry Hill Trends, a children’s fashion trend forecasting company in New York City, for the last several months – and it has been a real pleasure!

Surry Hill Trends’ motto is: “Kids Fashion IS Fun!” and their newsletters are designed to be a reflection of that: short, sweet, and exciting.

Ever wonder where fashion trends come from? Well, here’s how Surry Hill does it:

What’s cool about Surry Hill Trends is that they are actually able to research and provide color and trend forecasts for children’s fashion and textile designers and others in the industry. It’s a complex research process examining cultural, technological, economical, ecological, and media trends, to name but a few. The results are compiled and distilled into a series of color and trend forecasts that set the stage for the coming seasons’ fashion focus.

Read examples of my writing for Surry Hill Trends: Click Here.

I’ve had so much fun writing the newsletters for Surry Hill Trends and I look forward to continuing into 2012! And hey, if you’re in the children’s fashion industry, you can sign up for Surry Hill’s newsletter right here.

Do you have a newsletter for your business yet? A business newsletter can help you:

  • Develop client relationships
  • Reach out to new prospects
  • Share news, coupons, promotions, etc.
  • Get repeat business
  • Drive traffic to your website and social media sites

WickedCopy can manage your newsletter promotions from A to Z – from mailing list generation to content and layout to distribution and more. Let us help you get started! Contact us now.


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